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# Game Fundamentals
- URL: https://blog.kizzy.io/docs/game-fundamentals/
- Published: 2026-08-17T22:35:08.000Z
- Updated: 2026-08-18T00:11:13.000Z
- Description: Everything in Social Media Betting can be built from these 2 principles.
- Author: T H
- Tags: #docs, Kizzy 101, #Import 2026-08-17 23:46

## Fundamentals of Social Media Betting

Social media betting has 2 primary types of subject metrics for betting. Each type is unique and has its own degrees of integrity and risk patterns. It is critical that players comprehend what Kizzy, as a platform, can and cannot control.

- Creator-controlled metrics: Any metric or data item that is controlled by a creator (e.g., content captions, any video contents, posting schedule).
- User-driven metrics: Any metric or data item that is controlled by social media users (e.g., post engagement, reposts, commentary, account followers).

Today, Kizzy only offers markets on Creator-controlled metrics. Kizzy had to discontinue all "PVP" markets, which were mostly markets on user-driven metrics. These markets were no longer viable, especially on X.com after repeated allegations of market manipulation due to uncontrollable botting activity on X.